Travis Strategies

Our Services

  • Project Management

  • Training

  • Business Services

  • Marketing

  • Nonprofit Support

Why Choose Us

  • Senior-level strategic thinking without a full-time hire
  • Hands-on partnerships dedicated to your business needs
  • Support built around your operations.
  • Marketing connected to sales, staffing, and fulfillment
  • Flexible Pricing Packages designed for every organization
  • PBE BEP Certified
Colleagues reviewing business reports on a laptop

What We Handle

Our work spans the full arc of marketing strategy. We run from planning through performance. Every engagement is shaped around your business, but the core areas we cover include:

Marketing Strategy & Planning

Positioning, messaging, and a roadmap that ties marketing goals to business goals. This is not just brand awareness for its own sake.

Advertising Strategy & Placement

Deciding where your budget should go, why, and how those channels work together. Whether digital, local or streaming radio, print, or otherwise, we place your brand where it belongs. We build the media plan and manage placement, so your spend is going toward what's actually working.

Analytics & Performance Tracking

Ongoing measurement of what's working, what isn't, and what to adjust. You get clarity on ROI and effectiveness, not just a stack of numbers to interpret yourself.

Marketing Operations

Aligning your marketing calendar, team responsibilities, and vendor relationships so campaigns run smoothly instead of becoming another fire to put out.

Ongoing Strategic Guidance

For businesses that want a consistent strategic voice in the room. We are that someone thinking about your marketing between the big projects, not just during them.

Stephanie Fuller, owner of Travis Strategies

Our Story

Travis Strategies, LLC is a certified Persons with Disabilities Business (PBE) in Illinois and owned by Stephanie Fuller.

Stephanie is a Project Management Professional (PMP) with 25 years of leadership and 18 years of Project Management experience. In August of 2015, Stephanie suffered two cryptogenic ischemic strokes. The damage from the strokes have impacted Stephanie's left eye, left ear, and left foot functionality. Despite these limitations, Stephanie continues to succeed in the project management space, and thanks to the support of the Illinois Commission of Equity and Inclusion, Stephanie has built an incredible team of rockstars with extensive experience in Project Management with Illinois Managed Care Organizations, as well as in Construction Project Management, Change Management Services and Non-IT Staff Augmentation.

At Travis Strategies, we believe in the power of personalized service and putting the needs of our clients first. Our team of seasoned consultants brings a wealth of experience across various industries, working closely with you to understand your unique challenges and opportunities. We would enjoy the opportunity to discuss how we can help!

Greg Pacelli, Vice President of Marketing and Business Development

Greg Pacelli

Greg Pacelli brings nearly three decades of sales and marketing leadership to Travis Strategies, where he serves as Vice President of Marketing and Business Development. A lifelong sales and marketing professional, Greg has built his career on a simple principle: understand where a business is headed before deciding how to market it.

Greg's professional path began in 1999 upon completion of his degree from the University of Illinois Springfield. It was then, as the Digital Sales Manager and later Director for Copley Newspapers, later GateHouse Media (Gannett), where he spent over a decade mastering the fundamentals of media sales and digital strategy. He went on to spend a strong ten years at Mid-West Family Broadcasting in Springfield, IL, rising to General Sales Manager and earning recognition as the company's top producing sales executive from 2014 to 2023. From there, Greg challenged himself and broadened his experience with an executive role at Apartments.com and Homes.com, gaining valuable experience working for a tremendous company before stepping into Marketing Director for a large regional home services company. There he applied his sales and operational background directly to the home services industry.

That combination of frontline sales instinct and hands-on marketing leadership is what defines Greg's forward-thinking approach today. Rather than treating marketing as a separate function bolted onto a business, Greg builds strategy that's embedded in how a company actually operates and sells. This means anticipating where an industry is headed and positioning clients to lead rather than follow.

Greg is originally from Schaumburg, IL, and now lives in Rochester, IL with his active family. Greg is happiest when providing connection to his cherished network of professional colleagues. Outside of his professional interests, Greg serves on the board of directors for Fifth Street Renaissance, enjoys traveling with his wife and family, and is a true White Sox fan, which means he understands perseverance.

Let's have a conversation about your business needs and how we can bridge the gap.

Because great execution starts with a great strategy.